TechVenture: New Rules on Value and Profit from Silicon Valley - Hardcover

"Mohanbir Sawhney is a John Maynard Keynes for the Net Age."
—Business Week

"As technology moves from being a tool to a driver of business strategy, TechVenture and its insights will be mission critical"
—Vinod Khosla, Partner, Kleiner Perkins, Caufield & Byers

"TechVenture puts on display the technologies that are sculpting the opportunities and pitfalls of tomorrow's business landscape."
—Rajat Kumar Gupta, Managing Director Worldwide, McKinsey & Company, Inc.

"This book derives relevant, enduring lessons from the network economy. Those few who still believe that technology and business are separable know little about either technology or business - this book explains why!"
—Ashutosh Roy, Co-Founder & CEO, eGain Communications

"TechVenture delivers thought provoking analyses of the technology trends shaping the businesses of today and tomorrow. I consider it must reading for anyone who wants to understand the magic of Silicon Valley in the global economy."
—Vijay Mahajan, John P. Harbin Centennial Chair in Business, The University of Texas at Austin and co-editor of Digital Marketing

"Mohan and his co-authors understand entrepreneurs, technology and emerging markets - TechVenture consolidates their thinking into a primer for today's executive and provides a useful framework as things continue to evolve in the future. This book is a must read for any serious business manager."
—Jonathan Guerster, General Partner, Charles River Ventures

We live in a world where technology is transforming the business landscape and is creating an unprecedented level of business innovation. Yet, amidst this whirlwind of change, one certainty has emerged: the New Economy is the economy and e-business pervades all business. From food service to aeronautics, retail apparel to biotech-no company is immune to the sweeping changes of new technologies and the business and finance models they engender. An understanding of the nature of e-business, the technologies that drive e-commerce, and the new competitive possibilities they present must now become part of every executive's, entrepreneur's, and financier's arsenal. Based on a groundbreaking program at Northwestern University's prestigious Kellogg Graduate School of Management, TechVenture delivers valuable tools for developing this understanding and knowledge.

Inspired by initiatives taking place in Silicon Valley-the prime incubator of today's most advanced business strategies-TechVenture provides an in-depth look at how a host of technologies and the businesses they enable have created new approaches to evaluating and nurturing business growth and profitability, rendering traditional methods obsolete. Drawing upon extensive field research and interviews with leaders from the worlds of business, finance, and technology, the book acquaints you with pioneering business and finance trends and approaches, and describes how they are redefining the enterprise organization and the face of competition.

Fascinating case studies from top companies in an array of industries, as well as interviews that chronicle the experiences of Silicon Valley leaders, help depict the role of venture capital firms, technology incubators, and other business enablers that drive innovation and further fuel the evolving business landscape. The authors explore innovative methods for evaluating profitability and sustained growth, including valuation techniques for Internet firms and effective techniques for measuring intellectual capital. They also examine timely business models centered on improved information access and the transformation of knowledge into value and innovation. And they deliver incisive analysis of the impact new and disruptive technologies will have on the entertainment, biotech, and e-commerce industries.

TechVenture is must reading for anyone who wants to understand the critical finance and business trends shaping business today and their profound implications for the years ahead.