Dingoes and Marsupial Lions (Business) - Softcover

'Towards a new way of doing business' or 'How to start a business without loosing your home...' "Dingoes" is an instruction manual on to how to build and sustain a profitable business based on Communities of Interest. Using the story of the dingo becoming the top predator in Australia and displacing the marsupial lion as a biological analogy, it describes the new business landscape in the world of globalisation and digital communications. It then looks at some of the opportunities presented by this new landscape and describes a form of businesses that can succeed. Finally, there are some guiding notes about how these businesses could be built and operated.