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Integrated Marketing Communication in Advertising and Promotion(Chinese Edition) - Softcover

MEI TE LUN SI A XIN PU Terence A Shimp

 
9787301228036: Integrated Marketing Communication in Advertising and Promotion(Chinese Edition)
Softcover
ISBN 10: 7301228031 ISBN 13: 9787301228036
Publisher: 北京大学出版社, 2013
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  • Publisher北京大学出版社
  • Publication date2013
  • ISBN 10 7301228031
  • ISBN 13 9787301228036
  • BindingPaperback

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[ MEI ] TE LUN SI A. XIN PU ( Terence A.Shimp )
Published by ??????? (2013)
ISBN 10: 7301228031 ISBN 13: 9787301228036
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liu xing
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Book Description paperback. Condition: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2013-09-01 Pages: 626 Language: Chinese Publisher: Peking University Press . China Chinese version of the classic textbook series Integrated Marketing Communications : Advertising and Promotion ( 8th Edition ) as marketing communications . advertising. promotion strategy . promotion and management of undergraduate or graduate courses designed to emphasize the importance of integrated marketing communications (IMC) in terms of enhancing brand equity involves advertising. p.Four Satisfaction guaranteed,or money back. Seller Inventory # RV061728

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