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Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1985, 1985
ISBN 10: 0830623728ISBN 13: 9780830623723
Seller: Black and Read Books, Music & Games, Arvada, CO, U.S.A.
Book First Edition
First Edition. This is a 1st Ed. Used book in VG/FN condition. The cover is very lightly shelf worn. The internal pages are clean and the binding is tight. This book includes some very interesting b/w photographs and would make an enjoyable read!.
Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1987
ISBN 10: 0830628061ISBN 13: 9780830628063
Seller: Top Notch Books, Tolar, TX, U.S.A.
Book
Soft Cover. Condition: Very Good. Marcinowski, Jay (illustrator) (illustrator). Second Printing. Information you need to make critical decisions concerning the construction of your home. Wraps have very light edgewear. Pages are clean, text has no markings. Size: 8vo - over 7¾" - 9¾" tall.
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1987, Columbus, OH, U.S.A., 1987
ISBN 10: 0830696016ISBN 13: 9780830696017
Seller: A Good Read, LLC, San Antonio, TX, U.S.A.
Book
Soft cover. Condition: Very Good. First Edition Third Printing. Soft Cover. Very Good. First Edition Third Printing. 8vo - over 7¾" - 9¾" tall. Book is in excellent condition.
Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1986
ISBN 10: 0870945432ISBN 13: 9780870945434
Seller: Top Notch Books, Tolar, TX, U.S.A.
Book First Edition
Hard Cover. Condition: Very Good. Dust Jacket Condition: Very Good. First Edition. Looks at the entire strategy of sales promotion and how it should be used in business. DJ has touch of wear, tiniest closed tear along top edge. Boards show no wear. Pages are clean & text is free from markings. Binding is tight. Size: 8vo - over 7¾" - 9¾" tall.
Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1259863484ISBN 13: 9781259863486
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. 150 REAL GRE Verbal Reasoning questionsdirect from the test maker! The best way to prepare for the Verbal Reasoning measure of the GRE General Test is with real GRE test questions--and that is what you will find in this unique guide. Created by the actual test maker, the Official GRE Verbal Reasoning Practice Questions, Volume 1 provides 150 actual GRE Verbal Reasoning questions with complete explanations. This guide also includes an authoritative overview of the GRE Analytical Writing measure, complete with sample writing tasks and scored sample responses. Only ETS can show you exactly what to expect on the test. So for in-depth practice and accurate, reliable test preparation for the GRE Verbal Reasoning measure, this guide is your best choice! This essential study-guide features: Authentic GRE Verbal Reasoning practice questions, answers, and explanations Proven success strategies for the GRE Verbal Reasoning measure Valuable hints and tips to help you do your best on the test Official information on the GRE General Test with facts about test content, structure and scoring Invaluable overview of the GRE Analytical Writing measure with writing strategies, sample writing tasks, and sample scored essays. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1991, 1991
ISBN 10: 0070061890ISBN 13: 9780070061897
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Book
Hardcover. Condition: Fine. Dust Jacket Condition: Fine. Hardcover in fine condition with fine dust jacket.
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1987, 1987
ISBN 10: 0830602852ISBN 13: 9780830602858
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Book
Hardcover. Condition: Very Good. HARDBACK IN VERY GOOD CONDITION.
Published by McGraw-Hill Education, United States, OH, 2016
ISBN 10: 125983655XISBN 13: 9781259836558
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Fully up-to-date coverage of every topic on the CEH v9 certification exam Thoroughly revised for current exam objectives, this integrated self-study system offers complete coverage of the EC Council's Certified Ethical Hacker v9 exam. Inside, IT security expert Matt Walker discusses all of the tools, techniques, and exploits relevant to the CEH exam. Readers will find learning objectives at the beginning of each chapter, exam tips, end-of-chapter reviews, and practice exam questions with in-depth answer explanations. An integrated study system based on proven pedagogy, CEH Certified Ethical Hacker All-in-One Exam Guide, Third Edition, features brand-new explanations of cloud computing and mobile platforms and addresses vulnerabilities to the latest technologies and operating systems. Readers will learn about footprinting and reconnaissance, malware, hacking Web applications and mobile platforms, cloud computing vulnerabilities, and much more. Designed to help you pass the exam with ease, this authoritative resource will also serve as an essential on-the-job reference. Features more than 400 accurate practice questions, including new performance-based questions Electronic content includes 2 complete practice exams and a PDF copy of the book Written by an experienced educator with more than 30 years of experience in the field. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1992, 1992
ISBN 10: 1557384657ISBN 13: 9781557384652
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Book
Hardcover. Condition: Fine. Dust Jacket Condition: Fine. HARDBACK IN FINE CONDITION IN FINE DUST JACKET.
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1989, 1989
ISBN 10: 1556232853ISBN 13: 9781556232855
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Book
Hardcover. Condition: Good. Dust Jacket Condition: Very Good. hardback in very good condition in very good dust jacket. name on side of pages. a couple pages have highlighting.
Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1260026426ISBN 13: 9781260026429
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Killing your current marketing structure may be the only way to save it! Two of the worlds top marketing experts reveal the next level of breakthrough successtransforming your marketing strategy into a standalone profit center. What if everything we currently know about marketing is what is holding us back? Over the last two decades, weve watched the entire world change the way it buys and stays loyal to brands. But, marketing departments are still operating in the same, campaign-centric, product-led operation that they have been following for 75 years. The most innovative companies around the world have achieved remarkable marketing results by fundamentally changing their approach. By creating value for customers through the use of owned media and the savvy use of content, these businesses have dramatically increased customer loyalty and revenue. Some of them have even taken it to the next step and developed a marketing function that actually pays for itself. Killing Marketing explores how these companies are ending the marketing as we know itin favor of this new, exciting model. Killing Marketing provides the insight, approaches, and examples you need to understand these disruptive forces in ways that turn your marketing from cost center to revenue creator. This book builds the case for, literally, transforming the purpose of marketing within your organization. Joe Pulizzi and Robert Rose of the Content Marketing Institute show how leading companies are able sell the very content that propels their marketing strategy. Youll learn how to: * Transform all or part of your marketing operation into a media company * Integrate this new operation into traditional marketing efforts * Develop best practices for attracting and retaining audiences * Build a strategy for competing against traditional media companies * Create a paid/earned media strategy fueled by an owned media strategy Red Bull, Johnson & Johnson, Disney and Arrow Electronics have succeeded in what ten years ago would have been deemed impossible. They continue to market their products as they always have, and, through their content-driven and audience-building initiatives, they drive value outside the day-to-day products they selland monetize it directly. Killing Marketing rewrites the rules of marketingenabling you to make the kind of transition that turns average companies into industry legends. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1981
ISBN 10: 0830612386ISBN 13: 9780830612383
Seller: Court Street Books/TVP Properties, Inc., Florence, AL, U.S.A.
Book
Trade Paperback. Condition: Very Good. By Photos And Diagrams (illustrator).
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1992, 1992
ISBN 10: 1556237782ISBN 13: 9781556237782
Seller: Bingo Used Books, Vancouver, WA, U.S.A.
Book
Hardcover. Condition: Good. Dust Jacket Condition: Fine. Hardcover in very good + condition with near fine dust jacket. A few pages have highlighting.
Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1260084159ISBN 13: 9781260084153
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard, and is the proven choice for International Business. Hill draws upon his experience to deliver a complete solution, and has partnered with G. Tomas M. Hult from Michigan State University to continue to deliver a program that is:Integrated - Integrated Progression of Topics with Results-Driven TechnologyPractical - Focused on Practical Applications of ConceptsRelevant - Timely, Comprehensive Coverage of Theory. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1992
ISBN 10: 0830640355ISBN 13: 9780830640355
Seller: Defunct Books, Nashville, TN, U.S.A.
Book
Soft cover. Condition: Very Good. Cover has edge wear, creases, scratches, rubbed/bent cover corners, rubbed spine. No writing. Very good.
Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1989
ISBN 10: 1556231881ISBN 13: 9781556231889
Seller: Top Notch Books, Tolar, TX, U.S.A.
Book First Edition
Hard Cover. Condition: Very Good. Dust Jacket Condition: Very Good. First Printing. A succinct yet comprehensive guide for top management leading a cultural revolution. Book is unread, clean and tight. Size: 8vo - over 7¾" - 9¾" tall.
Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1259922197ISBN 13: 9781259922190
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. International Financial Management provides students with a foundation for analysis that will serve them well in their careers ahead. The decision-making process is presented through the text with the goal of teaching students how to make informed managerial decisions in an evolving global financial landscape. And new to this edition, McGraw-Hill's Connect (R) empowers students by continually adapting to deliver precisely what they need, when they need it, and how they need it, so your class time is more engaging and effective. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by McGraw-Hill Education, United States, OH, 2021
ISBN 10: 1264266545ISBN 13: 9781264266548
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Ace the SAT with this essential study guide packed with skill-building techniques, practice tests, and interactive features Make the most of your study time and achieve your best score on the SAT with this comprehensive, multi-platform program. Developed by professional SAT coaches, McGraw Hills SAT Elite 2022 is packed with targeted instructions, test-taking strategies, and more than 700 exercises to help you master every skill on the SAT. A total of eight full-length practice tests helps you build your skills and boost your test-taking confidence. McGraw Hills SAT Elite 2022 features: 8 full-length practice tests (5 in the book and 3 online) An improved and revised 200 Elite Tools for Top-Scoring Students bonus section New content addressing how the SAT is changing in the post-COVID times, with complete explanation of the new SAT Landscape and how it affects new students A complete online SAT course with daily progress reports, flashcards, games, and more Practice questions just like the ones on the real SAT Tips for improving your reading comprehension Student-tested strategies to help you answer every type of SAT question Skill-building techniques developed by expert authors who have prepared thousands ofexam takers for success. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1988
ISBN 10: 0830690522ISBN 13: 9780830690527
Seller: Alphaville Books, Inc., Hyattsville, MD, U.S.A.
Book
Hard Cover. Condition: Very Good+. No Jacket. Clean.
Published by McGraw-Hill Education, United States, OH, 2015
ISBN 10: 1259587401ISBN 13: 9781259587405
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Publisher's Note:Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. An updated guide to programming your own Raspberry Pi projectsLearn to create inventive programs and fun games on your powerful Raspberry Piwith no programming experience required. This practical book has been revised to fully cover the new Raspberry Pi 2, including upgrades to the Raspbian operating system. Discover how to configure hardware and software, write Python scripts, create user-friendly GUIs, and control external electronics. DIY projects include a hangman game, RGB LED controller, digital clock, and RasPiRobot complete with an ultrasonic rangefinder. Updated for Raspberry Pi 2 Set up your Raspberry Pi and explore its features Navigate files, folders, and menus Write Python programs using the IDLE editor Use strings, lists, functions, and dictionaries Work with modules, classes, and methods Create user-friendly games using Pygame Build intuitive user interfaces with Tkinter Attach external electronics through the GPIO port Add powerful Web features to your projects. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by Columbus, OH, U.S.A.: McGraw-Hill School Education Group, 1985, 1985
ISBN 10: 0830623787ISBN 13: 9780830623785
Seller: The Warm Springs Book Company, Fremont, CA, U.S.A.
Book
Soft cover. Trade paperback, Fine Minus/pictorial wraps, 2nd printing; light wear to covers and cover edges, former owner's initials lightly written on leading edge of page block, illustrated, 8vo., 241 pages., 0.0 0.0 0.0.
Published by McGraw-Hill Education, United States, OH, 2020
ISBN 10: 1260464202ISBN 13: 9781260464207
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Join the movement to harness the transformative power of peopleand lead your company to superior business results! By building a sense of belonging, purpose, meaning, happiness, and energy in every employee, youll create a profound connection between your workforce and your organization and its goals. And thats the key to business success. From the pioneers of the management strategy that has transformed business culture worldwide, Making Work Human takes you step by step through the process of implementing a culture of performance and gratitude in the workplace, seizing the competitive edge and driving business sustainability. Mosley and Irvine use game-changing data analytics to prove that when a workplace becomes more human, positive, measurable business results follow. They provide key insights into: How analytics and AI relate to engagement, performance, learning, well-being, and recognitionincluding a compelling argument of why AI, robotics, and automation can make work more human, not less How to expand equity, diversity, and inclusion initiatives and strategies to include a wider range of backgrounds, life experiences, and capacities and capabilities How to use recognition as an actionable strategy to move your company from simply satisfying compliance goals to creating a truly inclusive culture How to transform compensation by crowdsourcing at least 1 percent of payroll in a peer-to-peer reward system By dramatically and authentically improving the employee experience, youll improve business results. Its that simple. And Making Work Human provides everything you need to get there. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1259863506ISBN 13: 9781259863509
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. 150 REAL GRE Quantitative Reasoning questionsdirect from the test maker! The best way to prepare for the Quantitative Reasoning measure of the GRE General Test is with real GRE test questionsand that is what you will find in this unique guide. Created by the actual test maker, the Official GRE Quantitative Reasoning Practice Questions, Volume 1 provides 150 actual GRE Quantitative Reasoning questions with complete explanations. Theres also an in-depth review of each of the GRE Quantitative Reasoning question types. Only ETS can show you exactly what to expect on the test. For in-depth practice and accurate, reliable test preparation for the GRE Quantitative Reasoning measure, this guide is your best choice! This essential study-guide features: Authentic GRE Quantitative Reasoning practice questions, answers, and explanations Proven success strategies for the GRE Quantitative Reasoning measure Valuable hints and tips to help you do your best on the test Official information on the GRE General Test with facts about test content, structure and scoring Invaluable math review and math conventions reference material. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill School Education Group, Columbus, OH, U.S.A., 1995
ISBN 10: 0256139903ISBN 13: 9780256139907
Seller: Top Notch Books, Tolar, TX, U.S.A.
Book First Edition
Hard Cover. Condition: Good. No Jacket. Twelfth Edition. 868 pages. Blue gloss boards have light wear. Small amount of underlining scattered throughout text. Binding is sound. Size: 8vo - over 7¾" - 9¾" tall. Textbook.
Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1259862410ISBN 13: 9781259862410
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Get the only official guide to the GRE revised General Test that comes straight from the test makers! If you're looking for the best, most authoritative guide to the GRE revised General Test, you've found it! The Official Guide to the GRE revised General Test, 3rd Edition is the only GRE guide specially created the people who actually make the test. It's packed with everything you need to do your best on the testand move toward your graduate or business school degree. Youll discover exactly what to expect on the test and learn how the test is scored. Hundreds of authentic test questions are included for practice, making this guide your most reliable and accurate source for everything you need to know about the GRE revised General Test. No other guide to the GRE revised General Test gives you: 4 complete, full-length real tests2 in the book and 2 online Hundreds of authentic test question to help you hone your skills Access to the newly redesigned PowerPrep website Everything you need to know about the test, straight from the test makers Interactive content that is fully accessible to individuals with disabilities. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill Education, United States, OH, 2017
ISBN 10: 1259589315ISBN 13: 9781259589317
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Up-to-Date, Essential Java Programming Skills-Made Easy! Fully updated for Java Platform, Standard Edition 9 (Java SE 9), Java: A Beginner's Guide, Seventh Edition, gets you started programming in Java right away. Bestselling programming author Herb Schildt begins with the basics, such as how to create, compile, and run a Java program. He then moves on to the keywords, syntax, and constructs that form the core of the Java language. The book also covers some of Java's more advanced features, including multithreaded programming, generics, lambda expressions, Swing, and JavaFX. This practical Oracle Press guide features details on Java SE 9's innovative new module system, and, as an added bonus, it includes an introduction to JShell, Java's new interactive programming tool. Designed for Easy Learning: * Key Skills and Concepts-Chapter-opening lists of specific skills covered in the chapter * Ask the Expert-Q&A sections filled with bonus information and helpful tips * Try This-Hands-on exercises that show you how to apply your skills * Self Tests-End-of-chapter quizzes to reinforce your skills * Annotated Syntax-Example code with commentary that describes the programming techniques being illustrated. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by McGraw-Hill Education, United States, OH, 2022
ISBN 10: 1264285493ISBN 13: 9781264285495
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. A pioneering venture capitalist provides an actionable framework for founders and executives to create innovative, enduring companies built for growth and for societal good. The Milton Friedman philosophy that companies exist only to increase shareholder value is dead and buried. The old Silicon Valley tenets of move fast and break things, minimum viable products, and hyper engagement at any cost must be replaced with new principles for an era of responsible innovation. We can no longer manage businesses solely for growth. With innovation comes responsibility: to generate returns beyond profits and to recenter technology as a force for good in the world. This requires a shift in the way organizations approach and value work. A companys mindsetits intent to do good, avoid harmful consequences, and innovate responsiblyis not enough. That mindset must be supported by a business model, a mechanism that leaders must intentionally and proactively build along with the company from the ground up, one that incentivizes and rewards the organization for fulfilling its intentions. Companies need a new set of KCIs, or key consequence indicators, that measure factors such as its impact on customers energy consumption, whether its product is being used equally across socioeconomic groups, or if it is actually solving the social problem it is addressing. Not only is this the right thing to doincreasingly, it is what customers, employees, and shareholders demand of business. In this inspiring, practical, and actionable guide, Hemant Taneja: lays out the argument for why a new model of company building and leadership is necessaryand how it can lead to better performance explores why social-good businesses are some of the greatest opportunities today, detailing examples of billion-dollar startups that are addressing inequality, climate change, systemic societal problems, and chronic diseaseall while generating profit and positive shareholder returns presents a topic-by-topic road map that addresses business models, artificial intelligence, ethical growth, culture, governance, and good citizenship Intended Consequences is designed as the ultimate playbook for founders, entrepreneurs, leadership teams, and investors on how to build and maintain a responsible innovation company. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill Education, United States, OH, 2016
ISBN 10: 1259644251ISBN 13: 9781259644252
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Start-to-finish, fun projects for makers of all types, ages, and skill levels! Written by two school librarians obsessed with making stuff, this easy-to-follow guide is full of hands-on, low-cost makerspace projects that will inspire inventors and makers of all ages. The Big Book of Makerspace Projects: Inspiring Makers to Experiment, Create, and Learn features practical tips for beginners and open-ended challenges for advanced makers. The book features dozens of classroom-tested, hands-on DIY projects and challenges. Each project features clear, non-technical step-by-step instructions with photos and illustrations to ensure success, expand the imagination, and foster innovation. You will explore recyclables hacks, smartphone tweaks, paper circuits, e-textiles, musical instruments, coding and programming, 3-D printing, and much, much more! Fun projects spur the creativity of makers at every skill level Covers trending technology such as littleBits, Makey Makey, and Sphero Authored by a pair of experienced educators and dedicated makers. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill Education, United States, OH, 2018
ISBN 10: 1260142809ISBN 13: 9781260142808
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. Powerful lessons in forward-thinking leadership from the visionary business pioneer who turned IDG into a $3 billion technology media and venture capital empire Like Steve Jobs, Patrick McGovern built a worldwide multibillion-dollar industry by thinking differently, disrupting old business models, and embracing new technology trends. He drove the future forward and never looked back. With magazines such as Computerworld, PCWorld, and Macworld, his company, International Data Group (IDG), quickly became a global powerhouse with information technology publications in nearly 100 countries. The story of IDG's astonishing success has been a source of inspiration for entrepreneurs all around the world. No matter what industry you work in-whether you're heading up a small startup, expanding a mid-sized company, or running a major global corporation-McGovern's people-first principles, insights, and integrity will help you lead the way. Learn how to:*Define a clear mission early in the game-for long-term success.*Identify new markets and stay ahead of the curve.*Expand your business globally but have it managed locally.*Listen to your customers and empower your people.*Hire the best and challenge them to do their best work.*Never stop learning and always remain curious.*Foster a let's-try-it attitude throughout the company.*Lead with optimism and stay true to your values and vision. In addition to these timeless lessons, you'll learn how this future-forward leader broke new ground in the 1980s by opening offices in China, the Soviet Union, Eastern Europe, and other markets deemed off-limits. You'll discover how his company thrived in spite of major industry shifts-from mainframe computers to minicomputers to personal computers, from print to digital to smartphones-that upended many rivals. Living at the intersection of these classic disruptions, McGovern never missed a beat. He understood well before most that a revolution in information technology was underway and not only was there money to be made but that this would soon become the world's largest industry. Most important, he never forgot the human element that is so crucial to any company's success. His leadership in the creation of one of the world's leading brain research institutes at MIT only served to cement his legacy. Future Forward shows you how to apply McGovern's principles to your own organization. These are the lessons of a true visionary. This is how successful leaders take risks, take charge, and take the future by storm. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Published by McGraw-Hill Education, United States, OH, 2015
ISBN 10: 1259255514ISBN 13: 9781259255519
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Fine. Accounting has become known as the language of business. This new edition is written to meet the needs of those students who will not be accountants but who do need to understand accounting to learn the key language that embarks us in the business world. Marshall, the leading text in the Survey market, takes readers through the basics: what accounting information is, what it means, and how it is used. The authors help students succeed through clear and concise writing, a conceptual focus and unparalleled technology support. In using this text, students examine financial statements and discover what they do and do not communicate. This enables them to gain the crucial decision-making and problem-solving skills they need in order to succeed in a professional environment.
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